Lufthansa Airlines Study to Offer Cheap Flights for the Business Travelers Free Essay Example, 2500 words

As already mentioned the number of companies establishing their set-ups in foreign countries has grown over the years. This has increased the number of travelers traveling for business purposes. This has been a primary reason why the business travelers segment has been chosen by Lufthansa Airlines. The frequency of such travels has increased and this provides a prospective market for the company to exploit. The number of high wealth individuals has also been increasing over the years. Very often, these establishments require their personnel to fly to the foreign branches for official purposes. This trend has been showing a significant rise in the Information technology sector across the world. Often personnel in the less developed and developing nations want to travel to foreign nations for work purposes. This is because, as they move to a wealthier nation, their salaries are automatically increased according to the currency of the developed nation. Such types of personnel are incr easing with the increase in the number of multinational establishments. Thus it would be beneficial for this company to tap this market. As the conditions of a wealth of individuals are improving, so are their chances and possibilities of spending on business travel. We will write a custom essay sample on Lufthansa Airlines' Study to Offer Cheap Flights for the Business Travelers or any topic specifically for you Only $17.96 $11.86/page Thus taking this venture showed prospects for future success. Most importantly, the European market has been demonstrating an increase in the number of business trips than most continents. This has been shown in the results of recent surveys.